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Although the faction rewards are not too bad this time. There are some nice rings to choose from. Apparently completing a quest chain will bring to and an upgrade is available at Honored.
3.3 give WoW players a much needed energy infusion to the game. I consider myself a pretty loyal player, having logged in almost every day since the launch, not including vacations. Prior to 3.3, I skipped logging in for about a month. The game had become stagnant. If you were not part of a decent guild, finding players to assist you was becoming a hassle. I think every gamer knows the joys of PUGs. The cross server feature of Looking for Dungeon has certainly sped up the pace of trying to get some dungeons done for the day. Sure there are the same problems with pegging, but at least the pool in which to choose from is greater. You do not run the risk of running into that same tool on your server who just does not get it. The new dungeon and item content has roused some of the slumbering guilds out there as well.
People are knocking the dust off of their characters and attacking Ice Crown with a renewed vigor. Although game play is moving much more quickly than before, with decent gear becoming more reasonable to obtain, this is just a patch and I worry that the same apathy will befall WOW Gold before too long.